Thank you for helping us build the next generation of AI for marketing and communications.

This software is still in development and we appreciate your feedback and suggestions to help us further shape and refine this product.

Issues, suggestions or other information can be provided at any time at [email protected].

<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/34d38d08-73a3-43bb-ad1a-3aa805724e98/tip.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/34d38d08-73a3-43bb-ad1a-3aa805724e98/tip.png" width="40px" /> Throughout this user guide we provide several important pieces of guidance that will help you get the most from this product. We understand that you might not be the reading instructions type, but we strongly urge you to have a quick scan down and look at the help sections. It will be worth it.

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<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/d834dd3f-61a9-4d0d-8bdb-b5e173bd8b99/Quick_Start.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/d834dd3f-61a9-4d0d-8bdb-b5e173bd8b99/Quick_Start.png" width="40px" /> Too much text here? Check the Quick Start Guide instead

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What is Inference Writer

Inference Writer creates content based on your target audience and communications objectives (which come from Strategy Explorer) and on your specific knowledge and insights (which come from Insight Miner)

As well as creating your content, Inference Writer can also suggest topic headlines and create social media content post to promote your content.

Getting the most out of Inference Writer

Inference Writer can create high quality publish (or light edit) ready content, but it is dependent on the quality of input provided.

We have identified several tips throughout this document. But, in a nutshell:

<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/df38f06f-f580-4d97-a549-719930048f33/tip.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/df38f06f-f580-4d97-a549-719930048f33/tip.png" width="40px" /> Ensuring that the supporting input from Strategy Explorer and Insight Miner is good will help create really good content

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<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/a5d0afbf-2d24-46f5-9bef-f30b4bace0be/tip.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/a5d0afbf-2d24-46f5-9bef-f30b4bace0be/tip.png" width="40px" /> Think carefully about what you are asking Inference Writer to create. Asking for content that focuses on 10 different topics and 200 different insights will likely lead to content soup. Inference Writer will always do its best, but some articles are just not meant to be written.

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<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/a5d0afbf-2d24-46f5-9bef-f30b4bace0be/tip.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/b8c407ff-d582-4ee4-8190-b93a08ebca4e/a5d0afbf-2d24-46f5-9bef-f30b4bace0be/tip.png" width="40px" /> When you import insights, sometimes the original documents are specified for “Internal Use Only”. Thus, to prevent external content being created with internal only insights you may instruct Inference Writer to ignore “internal use only” insights.

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Getting started

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Understand what you want to write about by creating a Strategy Explorer analysis. This will define the relevant topics Inference Writer should write about.

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Understand what you want to say by creating a set of Insights using Insight Miner. This will define the basis of the content you want to create.

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Inference Writer can work without these tools, but you will get better results (and have to do less work) if you use them to setup your content.

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Now create a new Inference Writer project.

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Setting up a content briefing

Relevant Topics

Add relevant topics either manually, or by importing topics from Strategy Explorer.

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